°Our Story
From financial precision to creative breakthrough.
This strategic real estate journey began in private equity, analyzing IT and data investments for real estate-focused funds. The financial foundation evolved into deep involvement with fund management, investment strategies, and asset management—providing a unique perspective on what truly drives real estate value.
The breakthrough came with La Zambra, a revolutionary hospitality project that proved what others couldn't see: a structure destined for demolition could be transformed into something extraordinary. Where the market saw only rubble and risk, we saw opportunity—revealing real estate's biggest gap: traditional advisory ignores creative spatial concepts and adaptive reuse potential, defaulting to safe, conventional approaches that leave value and heritage on the table.
Our firm was created to bridge this gap, bringing together a network of specialists who can translate visionary ideas into reality and recover assets others have written off—navigating complex challenges like regulations, financing, and the technical demands of breathing new life into existing structures.
initiated by JÜRGEN HOBRECKER
Strategic Real Estate Specialist and problem-solver transforming portfolios through innovation and lean execution management.
Investment & Deal Expertise - 15+ years in private equity real estate funds, creating innovative JVs, co-ownership models, and multi-stakeholder agreements
Project Leadership & Network - Led groundbreaking developments from concept to completion using specialized partnerships across strategy, design, and construction
Market Expansion & Transformation - Developed growth strategies for European market expansion while pioneering sustainable asset transformation concepts
Stakeholder Alignment - Expert at bridging creative vision with regulatory, financial, and operational realities to turn innovative ideas into market success
Our Vision
To redefine European real estate through strategic thinking, innovative partnerships, and transformative concepts that unlock the potential in existing structures and create lasting value for communities and investors.
Our Mission
Our VALUES
bold clarity
– seeing potential where others see obsolescence
ownership mindset
– taking responsibility for the buildings and communities we transform
creative rigor
– finding innovative solutions that honor what exists while building what's needed
decisive momentum
– moving quickly to save, adapt, and reimagine before the wrecking ball does
Our Network
A curated network of industry leaders enabling comprehensive project execution from concept to completion.