°a no-show room
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Colombia
Car Dealership Showroom Transformation
We transformed an empty car dealership showroom—emptied by inventory shortages due to import restrictions—into an innovative automotive design gallery that restored customer engagement and sales performance.
OUR WORK
Pillars
Customer attraction priority
Experiential retail
Flexibility fit-out
Our Involvement
Data analysis of customer habits and the sales process
Design of architectural and experience concepts
Strategic marketing and media outreach plan
Partners
H&M arquitectos- Gallery-style display design
Calieventos - Launch event execution
Tertulia - Art community engagement
Results
Restored customer engagement and sales to previous levels
Attracted new audience segments, including designers and artists
Increased brand awareness within the local artistic community
Created an innovative industry benchmark for showroom design
KEY POINTS
Budget
confidential
Duration
9 months
Partners involved
3
Client
Automercantil del Pacifico